A New Era Starts Meow.
On International Dog Day, Friskies is getting cats to call a truce in the war between cats and dogs. Now dog owners can adopt a cat and bring the former foes together to live in peace.
Friskies will be releasing an article in local newspapers to spread the news that cats are calling for a truce.
Friskies has written a peace treaty for cats and dogs to sign.
Commemorative statues of the war will be built in dog parks.
Friskies will attach a small bag of dog treats on every bag of Friskies as a peace offering, so hopefully cats and dogs can share a meal together.
Credits
Company: Chicago Portfolio School
Copywriter: RJ Dralle
Art Director: Abbey Blakenshop